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A hotel’s branding is often seen in the array of freebies they offer for their guests to use. Inspired by Las Vegas, Hotel California and the Lotus Eater Hotel from Percy Jackson, this hotel is basically a place that patrons never want to leave, and frankly cannot because they do not know the time or date. Each product would be mysterious, and maybe some sort of puzzle for users to figure out. Nothing is straight up, and everything would be indirect, in riddles, not as it seems

Some of

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The colours used are bright, complimentary colours, that make the viewer look like the images are shaking or vibrating. The imagery itself dark and creepy, of neverending distorted hallways, smoke and church bells. The packaging for products also have messages that are ominous in nature, warning and informing the audience of the dangers of everyday objects. 

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